An obvious fact.

Before, a house was an eternal haven, furniture, companions for a lifetime. Today, our lives are moving. Our desires are changing. Our choices reflect this new freedom. Furniture is no longer an anchor: it follows our rhythm, our dreams, and our adventures.

The idea.

We are Elsa and Israël. Passionate about design, we were certain of one thing: consuming differently, without compromise, was possible. One day, faced with a sofa and the desire for renewal, something became obvious. Throw it away? Unimaginable. Replace it? Too expensive or not durable enough. So, we decided to trace another path.

The meeting.

Start with a blank sheet of paper. Select furniture that respects the planet and honors those who make it. Pieces crafted in Europe, with care, in fair conditions. Furniture designed to last, that can be repaired, revalued, or reconditioned. Live them fully, then let them continue their story elsewhere, in new hands.

Today.

A new way of consuming comes to life. You choose your furniture, we deliver and install it. Your old furniture? We take care of it. It is revalued, recycled, never abandoned. And when your desires change, we take back each piece to give it a new life, elsewhere. Everything is designed with respect for the planet and people.

Tomorrow.

Tomorrow, we write it together. Join this movement. Let's reinvent the way we live our interiors: free, committed, and resolutely beautiful.

novinea, it's a vision.

A vision of the world in which every piece of furniture has a story, every piece of furniture has several lives, and every piece of furniture is a precious resource that we no longer throw away. This is the silent revolution we are launching. And we are ready to take it far.

Join us in this movement . Because this project is not just ours. It's yours too. Changing the world, one piece of furniture at a time.


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